Lê Chấn Phong

Creative Designer
Ho Chi Minh City, VN.

About

An innovative Creative with experience in Teaching, Branding, Fashion, Social always on.
With each goal, I always work to the end.
With each new journey, new opportunity, I always update trends and skills to bring the highest efficiency in work, which builds trust - a reason for me to continue accompanying everybody.

Work

Dreamers Visual Branding Lab
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Art Director, Graphic Design

Ho Chi Minh City, Viet Nam

Summary

Making, producing Concept, Branding, Packaging.

Highlights

Live my life in branding. Most of them were FnB. Strong sense from cutural, luxury, heritage brand but also cute, funny brand.

DAS - Design Anthropology School
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Lecture

Ho Chi Minh City, Viet Nam

Summary

Teaching from Adobe Illustrator, Typography to Visual Perception.

Highlights

Most empathy score on honorable mention.

XHOME Saigon
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Graphic Designer, Photographer, Retoucher

Ho Chi Minh City, Viet Nam

Summary

Delivery key visual social, gift. Taking picture from project then make it close to 3D, support record and source video to Editor.

REDWOK
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Freelance Designer

Ho Chi Minh City, Viet Nam

Summary

Delivery key visual for campaign, concept for UtUt, Biacraft

LEVENTS Global
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Head of Social & Package

Ho Chi Minh City, Viet Nam

Summary

Delivery key visual for campaign, concept for packaging.

Highlights

Concept and producing Winter Levents, Levents 4 years Anniversary.

AMERI Group
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Designer

Ho Chi Minh City, Viet Nam

Summary

Delivery guideline, key visual for API - cosmetic brand.

FADO GROUP
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Designer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Spearheaded diverse design projects for a leading e-commerce platform, enhancing brand presence and user engagement.

Highlights

Developed compelling visual concepts and graphic designs for various marketing campaigns and digital content. Highly mass KV

CLICK MEDIA
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Graphic Designer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Contributed to client-focused graphic design initiatives within a dynamic media agency, supporting visual communication goals.

Highlights

Assisted in the creation of visual assets for multimedia campaigns, including digital advertisements for many global brand.

Supported senior designers in developing brand identities and visual guidelines for diverse client projects.

Increase manipulation skills so much on Photoshop

VM GROUP
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Freelancer Designer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Managed and executed independent design projects for VM Group

Highlights

Developed a range of design assets, from branding elements to marketing collateral, for various projects (Takashimaya, Vincom, Aeon) . Support from 2D to Product

DAS LA VIE BRAND
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Designer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Ilustration, Social Design

VICOLAS BRAND
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Freelance Designer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Executed comprehensive design tasks for Vicolas Brand, focusing on visual communication and brand material in printing and pattern

PALETTE STUDIO
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Set Design - Concept

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Contributed to innovative set design and conceptualization for Palette Studio.

Highlights

Developed conceptual designs for set layouts, focusing on aesthetic appeal and functional requirements. Making them by hand.

Lightning in photography skills

MIDNIGHT CIRCUS PROM
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Art Director, Organizer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Art Direction for Prom night. Concept to Reality

ROCK BA BA BRAND
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Trend research

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Research, sketching, testing.

VIETNAM CHEERFEST
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Designer, Organizer

Ho Chi Minh City, Ho Chi Minh, Viet Nam

Summary

Developed impactful event visuals and managed organizational aspects for Vietnam Cheerfest, ensuring a vibrant and well-coordinated sport tournament.

Education

Van Lang University
Ho Chi Minh City, Ho Chi Minh, Viet Nam

Bachelor of Graphic Design

Graphic Design

Languages

Vietnamese
English

Proficient

Skills

Design Disciplines

Branding, Digital Design, Print Design, Typography, Photography, Illustration, Set Design, Visual Communication, Graphic Design.

Core Competencies

Creativity, Planning, Time Management, Teamwork, Adaptability, Learning Agility, Attention to Detail, User Empathy, Independent Work, Project Management.

Design Strategy & Process

Design Thinking, Design Research, System Thinking, Design Management, Creative Direction.

Design Software

Adobe Photoshop, Adobe Illustrator, Adobe InDesign.